Seth Godin Talks Tribes

I recently read and was inspired by Seth Godin’s new book Tribes, so I was excited when I saw a mention of Godin talking about Tribes at TED.  Reasoning was — like Godin, like TED – must see and share.  Watching the video is a good use of 18 minutes of your life.

The idea being – Tribes are groups that you can lead and inspire and we’re all looking to be lead and inspired.

If you’re building a movement, these are the three questions to ask yourself:

• Who are you upsetting?  Leader of change upsets people.
• Who are you connecting?  Tribes connect people
• What are you leading? Leaders lead tribes.  Who is your tribe?

The full title of the talk is “Why tribes, not money or factories will change the world”.

Thanks Loic for the pointer.

Tagged as: Social media, TED, Tribes-We Need You To Lead Us